Walking Billboard
So I was walking through Times Square last night, wearing our My Other Shirt is Much Funnier shirt, and there was this big commotion outside the Virgin Megastore. Some scantily clad chicks and some guys in George Bush masks, you know, typical Saturday night stuff. Well, it turns out they were with Idiot Ink, some company that makes bumper stickers, which I discovered when another guy, apparently associated with this group, handed me a Cheney/Satan 08 bumper sticker and told me he loved my shirt. I was swept away by the crowd before I could say anything back, but I realized a couple of things:
- I need to wear our shirts more often, essentially become a walking billboard for the Bouteek. After my encounter with sticker guy, I caught a whole bunch of people checking out the shirt. I just need to figure out how to capitalize on that.
- I need to get some damn business cards printed up. It’s so much easier to hand someone a card when they comment on your shirts than to be like “Oh, thanks. You know, I design and make these shirts, you should really check them out at www.geekbouteek.com“.
I also gotta come up with some tricks like those bumper sticker guys, I realize that we have not at all taken advantage of being headquartered in NYC yet. Spring is in the air, though, so it’s time to get out and pound the pavement.



