Geek Bouteek on Facebook
In our never-ending quest to take over the universe we have scoured the Internet to come up with as many viable marketing options as we can. What we’ve discovered is that there are many, many dodgy things out there, really to the surprise of no one. People promising you they can make your website #1 in Google searches, programs that will let you post multiple ads to Craigslist, while masking your IP address and changing the wording just enough to get past their filters. Marketing by itself makes me feel dirty enough, but I felt like I needed a shower after reading some of these suggestions.
One thing that did show genuine promise was the idea of setting up a company page on Facebook. Now, most of you have heard of Facebook, the other (as opposed to Myspace) social networking site where you can create a profile and set up a network of friends who will then have visibility to the updates you make to your profile.
I was never a big fan of Myspace, couldn’t really get into it, the search sucked and there were too many pictures of 14 year-olds getting drunk. I am a big fan of Facebook though. I wasn’t at first, but the wife dragged me into it and so far I’ve managed to reconnect with a bunch of friends from high school and college, which is super-cool. My only complaint is that not enough of my friends are on there yet so I’m close to becoming that annoying prat that sends out the automated invitation emails just to get a couple more of them to join.
So how does all of this tie to marketing the Geek Bouteek, you might ask. Well, as of November Facebook now allows you to create pages for your business and then promote them to your friends and apparently buy advertising that will direct people to your business’s Facebook page/website. Unfortunately, there’s not a whole lot you can do on the pages yet, but it is a good way to get the word out and increase the visibility of your site. At least, we hope it is.
So today we set up the official Facebook page for the Geek Bouteek, you can check it out here. There’s not a whole lot there yet, but come back often, as we will be working on sprucing it up a bit with some photos and other stuff. Oh, and please become a fan of the Geek Bouteek, because we need fans.
And if you don’t have your own Facebook account yet, stop reading this blog and create one. Seriously, there are people looking for you and they can’t find you. And they’re very worried.
